How to Create Recurring Events

What are Recurring Events?

Recurring events allow you to send messages, run bots, or start a drip campaign on a schedule you set – daily, weekly, monthly, or custom. This feature is great for things like weekly check-ins with your team, an invitation to a weekly webinar or training, a reminder for customers to take advantage of a recurring monthly promotion, and more. 

Set up a Recurring Event

Recurring events can only be created on desktop, tablets, or from the web browser on your phone. 

  • Click here to go to the recurring event page  

  • Make sure to click the switch that says Enabled to enable your recurring event. 
  •  Name your recurring event.  This will only be visible to you and those you share your bot with, so pick a name that will help you remember what it does and how to use it.
  • Select an action. Choose the action that you’d like to repeat. There are three to choose from: 
  1. Send a message
  2. Run a bot
  3. Run a drip campaign

Use the message composer to write your recurring message, or select a bot or drip from the dropdown menus.

  • Select a Service. Decide which service you want your messages to send from. Services include: Shout-to-Shout (S2S), Customer Service number, or Marketing number

  • To run a bot or drip campaign, the service you select in your recurring event must be enabled on your bot or drip too.
  • Shout can automatically use S2S messaging for your Shout contacts and text services for everyone else – saving you message segments.
  • Click on Set

  • Choose the time of day for the action

 *There are five options for scheduling:

  • Daily – every day or alternating days
  • Weekly – by certain days each week
  • Monthly – by day of the month or day of the week
  • Yearly – the same date each year
  • Custom – specific dates and times

*Set how many times the action will repeat:

  • Forever – until you manually remove it
  • Specific Date – until the date set
  • After ‘n’ Times – until the action has run a set number of times 

  • Click Done when you are finished setting up the recurring event time and day specifications 


The time of day will send according to your timezone, not the timezone of your recipients. 

  • Click on Select Recipients

  • Click select to include or exclude certain Contacts, Lists, or Tags from receiving the recurring message


Move individual contacts in and out of lists to make your automated messages easy to manage. For example, create a “weekly encouragement” list that gets a weekly message designed to keep them motivated.

  • Click Save at the top of the page, to save your recurring event

How to Edit or Delete Your Recurring Event

  • Click here to go to the recurring event page  
  • Click on the . . . next to the recurring event you want to edit or delete


  • Edit a recurring event by clicking ••• and selecting Edit

  • Delete recurring events by clicking ••• and selecting Delete

  • Assign contacts, lists, or tags to a recurring event by clicking ••• and selecting Manage Recipients

  • Disable a recurring event by clicking ••• and selecting Disable

  • Use bot actions to assign contacts to a recurring event automatically

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